, a leading provider of Internet-based supply-chain solutions for the industrial sector of the food industry, announced today that it has begun a pilot program with The Pillsbury Company to help streamline its processes for purchasing food ingredients. By capitalizing on's technology and supply-chain capabilities, Pillsbury is optimizing its procurement infrastructure. " is delighted to deploy its food-industry and supply-chain expertise at Pillsbury, a company so well-regarded in the food industry," said Dave Laukat, CEO of "We were attracted to Pillsbury's forward-thinking culture and desire to boost the industry's velocity. Accordingly, this pilot with Pillsbury underscores's mission to deliver integrated, specially tailored supply-chain solutions to top-tier food companies seeking to raise their efficiency, competitiveness, and profitability." As part of this initiative, will be providing Pillsbury an integrated suite of solutions--including consulting, supplier recruitment, eProcurement, purchaser auctions, and seller auctions--designed to enhance Pillsbury's leadership position in the industry. Tim W. Coats, VP of supply-chain logistics at Pillsbury, said: " brings Pillsbury both a suite of new supply-chain solutions that reduce the costs of procuring raw materials and the neutrality that will allow us to reach new suppliers and customers, and increase revenues through a new channel."