McDonald's has rushed to reassure consumers after its major Italian meat supplier revealed that it killed a cow suspected of having BSE. The Italian health ministry reported the case at meat processor  last Saturday (13 January), and by Monday morning, outlets of the fastfood behemoth were being told to reassure consumers that the patties in burger products are completely safe. A spokeswoman said that beef used by McDonald's did not come from the particular plant where the cow was discovered, the second largest slaughterhouse in Europe.