USA: Smithfield Foods names Robert Slavik, meat industry veteran, to head new marketing position
"Smithfield Foods has achieved quality leadership in the industry by vertically integrating from hog production through pork processing and developing superior genetics," said Joseph W. Luter, III, chairman, chief executive officer and president. "Now, we must build leading brands and greater brand awareness among retailers and consumers. In fact, we recently have made the strategic decision to commit substantially more marketing funds to support our brands. We are fortunate to hand this assignment to Bob Slavik, who has as much sales and marketing experience as anyone in the meat processing industry," he said.
Companies: Smithfield Foods, Hormel Foods
ANALYSIS
The importance of speaking your customers' language
It's easier talking to your customers if you speak their language. With millions of speakers of minority languages around the world, food processors and retailers need to be able to communicate with t...
NEWS
USA: Smithfield suit dismissed
Meat company Smithfield Foods has announced that a United States District Court in the Eastern District of Pennsylvania has dismissed a putative securities class action brought against Smithfield and ...
NEWS
USA: Hormel ends use of chemicals on sliced meat line
Food processor Hormel Foods is ceasing the use of chemical preservatives to process one of its sliced meats lines....
NEWS
USA: Hogs help Smithfield to profit rise
US meat processor Smithfield Foods has reported a rise in earnings for the fourth quarter and year ended 1 May 2005, bolstered by a good performance in the hog sector....
NEWS
USA: Hormel Foods sales, earnings rise in Q2
US food manufacturer Hormel Foods Corporation today rises in sales and earnings for the second quarter ended 1 May 2005....
NEWS
USA: ContiBeef, Smithfield complete joint venture deal
ContiGroup Companies Inc and Smithfield Foods Inc have announced the successful completion of an agreement to form a 50/50 joint venture between their respective cattle feeding businesses ContiBeef an...
NEWS
USA: Court dismisses claim against Smithfield
US meat processor Smithfield Foods has announced that a court has dismissed a $226m cross-claim of Pennexx Foods against Smithfield and two of its officers....
NEWS
USA: Smithfield praised by EPA for environmental certification
Meat company Smithfield Foods has received praise from the Environmental Protection Agency as the first in its industry to achieve ISO 14001 environmental certification for all its US hog production a...
Most Popular
Insights
- Plant-based meat's Asia optimism
- Hatching new ideas – incubators, accelerators
- Nurturing China's growing interest in cheese
- How might Covid impact food company strategy?
- Livekindly CEO on meat-free firm's ambitions
News
- UK reveals latest figures for food exports to EU
- Conagra sees structural shift to eating at home
- Germany changes rules on advertising food to kids
- Sweet Harvest Foods has new private-equity owner
- Granarolo eyes M&A targets at home and abroad
Market research
Oops! This article is copy protected.
Why can’t I copy the text on this page?
The ability to copy articles is specially reserved for people who are part of a group membership.
How do I become a group member?
To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..
