Toronto-based So Soya+ Inc has launched a range of "So Soya+ Instant Meals" in order to cater for consumers looking for easier ways to incorporate soy in their diet. "The market for convenient 'meals on the go' is increasing rapidly due to a time crunch as people lead busier lives and have longer work days. A healthy option for 'meals on the go' ties in with the trend towards eating healthier," said the company.