Latest Insights

BRICs and beyond: Should Bel follow Morocco deal with more M&A? 12 Jun 2015

French cheese giant Bel Group has made a rare acquisition in an emerging market with a deal to buy a majority stake in Safilait, the third-largest dairy company in Morocco. Bel has not been as active as some rivals in expanding in the world's faster-growing dairy markets through M&A and Dean Best looks at whether the business should be doing more.

Latest News

Danone Moroccan milk market share tumbles amid boycott 27 Jun 2018

Danone CEO Emmanuel Faber has told reporters the French group will never quit Morocco despite losing 50% of its market share in fresh milk due to a consumer boycott.


Danone embroiled in Morocco boycott 31 May 2018

Danone's business in Morocco is being hit by a consumer boycott, said to have been spread on social media amid anger at the cost of living in the north African country.


Egypt's Edita enters $10m joint venture agreement in Morocco 11 Dec 2017

Egypt's Edita Food Industries has signed a memorandum of understanding with Morocco's Dislog Group to form a US$10m joint venture.


Bimbo acquires Morocco's Adghal bakery 1 May 2017

Mexico-based bakery giant Grupo Bimbo has entered the African market with the purchase of the Adghal group, a Morocco-based producer of baked goods.


Bel takes majority stake in Moroccan dairy Safilait 29 May 2015

French cheese maker Bel has acquired a majority interest in Moroccan dairy firm Safilait from private equity firms Fipar Holding and Sopar.


Mondelez starts local Oreo production in Morocco 1 Apr 2015

Mondelez International has started to make Oreos in Morocco after investing in a plant in Casablanca.


EU, Morocco strike deal on geographic indications 16 Jan 2015

The EU and Morocco have struck a deal over geographic indications for their food products.


Mondelez evaluating Oreo production in Morocco 28 Oct 2014

Mondelez International is considering starting to manufacture its Oreo brand at two production facilities in Morocco.


MOROCCO: SNI to sell remaining interest in cooking oil firm Lesieur 21 May 2014

The investment vehicle of Morocco's royal family, The Societe Nationale d'Investissement, is selling its remaining stake in cooking oil producer Lesieur Cristal in a public sale, the stock exchange regulator has said.


MOROCCO: Investor Abraaj looks to accelerate growth at candy firm Kool Food 17 Apr 2014

Investment firm Abraaj Group has indicated it plans to support an "ambitious investment plan" to drive growth at newly-acquired Moroccan chocolate group Kool Food.

Latest blogs

Danone to up stake in Moroccan dairy Centrale Laitière 3 Nov 2014

Danone announced this afternoon (3 November) it would buy more shares in Centrale Laitière, taking its stake in the Moroccan business from 69.1% to 90.9%.