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NPD & innovation

Why NFTs can offer marketing opportunities for FMCG brands

21 April 2021 | Victor Martino

Some see non-fungible tokens, or NFTs, as a fad but our US columnist Victor Martino believes FMCG groups can use the technology for their own branding and marketing. ... read more


Covid-19 sweetens China's interest in functional candy

15 April 2021 | Peter Peverelli

That Covid-19 has increased demand for healthier products is being seen in markets worldwide. In China, the trend is creating opportunities for confectionery. ... read more


How to nurture China's growing interest in cheese

8 April 2021 | GlobalData Consumer

Demand for cheese in China is on the rise and the forecasts for growth are bullish but there remain barriers to consumption. GlobalData Consumer has ideas. ... read more


On the rise – China's booming home-baking market

23 March 2021 | Peter Peverelli

China's locked-down consumers, like others elsewhere, turned to home-baking to keep occupied and feed families during the pandemic. It is, though, a relatively new trend locally. ... read more


How Chinese start-up Ffit8 is riding interest in protein

3 March 2021 | GlobalData Consumer

Interest in protein-packed food is growing in China, as is demand for meal-replacement products. GlobalData reports on how one Beijing-based firm is looking to ride these trends. ... read more


Five categories to thrive in new normal for US packaged food

26 January 2021 | Victor Martino

just-food's US columnist Victor Martino sets out five areas he believes will thrive in the country's packaged-food market in the wake of Covid-19. ... read more


How food companies are singling out China's singles

12 January 2021 | Peter Peverelli

The growing number of Chinese who live alone has started to draw the attention of food manufacturers, which are tailoring products to the country's singles. ... read more


Why Mondelez’s new carbon-neutral brand can appeal to consumers

18 December 2020 | GlobalData Consumer

Mondelez International has a released a carbon-neutral cracker brand and GlobalData Consumer suggests its recent surveys indicate there could be a ready market for the product. ... read more


Tyson move shows problems with meat-plant hybrid 'blends'

10 December 2020 | GlobalData Consumer

Successfully selling meat-plant hybrids to consumers looking to reduce their meat intake may be a difficult sell, GlobalData Consumer argues. ... read more


Singapore approval good news but cell-based meat still has way to go

3 December 2020 | Andy Coyne

Andy Coyne asks whether the Singapore regulator's approval of the sale of cell-based meat has brought the prospect of seeing such produce on supermarket shelves any nearer? ... read more


Food that makes you better – a Chinese tradition with modern twist

30 October 2020 | Peter Peverelli

Covid-19 has increased interest among China's consumers for functional food and the country's domestic manufacturers have reacted. How can international suppliers capitalise? ... read more


Danone's Alpro goals throw down progressive gauntlet

22 October 2020 | GlobalData Consumer

Danone is upping its investment in efforts to improve the sustainability of its operations and some of the latest measures focus on Alpro, its flagship European dairy-free brand. ... read more


Cheese giant Bel's bold plant-based bid

18 October 2020 | Dean Best

Cheese giant Bel has issued more detail on its plant-based plans – and, as Dean Best reports, could give the fledgling market for cheese alternatives a shot in the arm. ... read more


Overseas brands ineffective as China's soup market comes to boil

28 September 2020 | Peter Peverelli

Soup has been a core element in Chinese cuisine and still is – even if consumers now have less time to cook. Interest in convenient options is growing. How can suppliers prosper? ... read more


Even amid Covid-19, convenience still king at breakfast

17 August 2020 | GlobalData Consumer

Homeworking has changed breakfast habits and continues to do so as Covid restrictions ease – but GlobalData argues consumers still want convenience even if they aren't commuting. ... read more


How meal-replacement products could shake up breakfast in China

30 July 2020 | Peter Peverelli

Chinese commuters' demand for convenience has been fuelling sales and Covid-19 – for different reasons – has also led to interest in the segment. ... read more


Why UK obesity reset is watershed moment – in more ways than one

27 July 2020 | Ben Cooper

Covid-19 – and Boris Johnson's severe illness from the virus – has prompted significant changes to UK obesity policy. And Ben Cooper wonders what could come next.  ... read more


Pizza to children's snacks – the fuel for cheese sales in China

26 June 2020 | Peter Peverelli

just-food's China columnist Peter Peverelli looks at the expanding market for cheese in China and sets out areas for manufacturers to exploit. ... read more


Upfield's investment in plant-based R&D looks a good bet

18 June 2020 | GlobalData Consumer

Covid-19 may have added significant uncertainty to the macroeconomic outlook but investments should still be made to lean into consumer trends proving robust, writes GlobalData. ... read more


Plant-based meat must target local tastes to succeed in China

21 May 2020 | Peter Peverelli

just-food's China market columnist Peter Peverelli weighs up the growing activity in the country's market for plant-based meat alternatives. ... read more


Pleasure, fun and happiness in food marketing

20 February 2020 | Victor Martino

Our columnist Victor Martino stresses the importance of creating an experience of fun, pleasure and happiness in and around a food brand. ... read more


China's 'light eating' trend takes aim at fat, salt, sugar

31 January 2020 | Peter Peverelli

just-food's China columnist Peter Peverelli looks at the trend for qingshi, which takes in foods low in salt and fat and also for eating smaller meals or portions than usual. ... read more


The US CBD products business needs a sheriff

17 December 2019 | Victor Martino

Our columnist Victor Martino weighs up the uncertainty surrounding CBD products in the US and looks at their prospects for the future after a warning from the regulator, the FDA. ... read more


Six trends to shape China's food market in 2020

26 November 2019 | Peter Peverelli

just-food's China columnist Peter Peverelli analyses the emerging consumer trends driving demand in the Chinese food industry and sets out the product categories to watch in 2020. ... read more


The US food industry in 2020 - the megatrends to watch

19 November 2019 | Victor Martino

Our columnist Victor Martino predicts the six megatrends which will have a marked impact on the US food industry in 2020. ... read more


Why food in 2035 won't be hugely different to now

6 November 2019 | Victor Martino

Fresh from an event in San Francisco discussing the future of food, our US columnist gets out his crystal ball - and argues the market in 15 years will look quite similar to now. ... read more


Cereal isn’t dead - it just needs better strategy and some ‘snap, crackle and pop’

17 October 2019 | Victor Martino

just-food's US columnist Victor Martino takes a close look at the US cereal category and suggests ways in which product providers might up their game. ... read more


How "cultivated" meat and dairy might succeed

17 September 2019 | Victor Martino

The development of "cultivated" meat, dairy and seafood is gathering steam in the US - as is Big Food's interest in the emerging market. But how might the food go mainstream? ... read more


Why food companies shouldn't overlook baby boomers

13 August 2019 | Victor Martino

Younger cohorts like millennials and Gen Z are often the focus of product development and marketing strategies in the US but, Victor Martino writes, don't forget the baby boomers. ... read more


How functional drinks makers are moving beyond snacks in a bottle

6 August 2019 | Lucy Britner

A growing number of beverage firms look to offer 'a snack in a bottle' - but, looking at their ingredients, Lucy Britner writes more brands are touting their nutritional benefits. ... read more


New UK Prime Minister, same old Brexit uncertainty

29 July 2019 | Dean Best

The new UK Prime Minister and government appear ready to accept a no-deal Brexit - but would the wider UK parliament? ... read more


How the concept of wellness is changing in the US

11 July 2019 | Victor Martino

What health and wellness means to consumers in the US is evolving and, Victor Martino writes, food companies need to adapt.  ... read more


Rich man's dairy - yogurt finds a new target

31 May 2019 | GlobalData Consumer

A relaunch from Japanese dairy giant Meiji Holdings highlights how some manufacturers targeting health concerns are now making their product propositions more specific. ... read more


The move towards branded agricultural produce in China

5 March 2019 | Peter Peverelli

Branded agricultural produce is becoming increasingly sought after in China, as Peter Peverelli reports. ... read more


Four product trends to watch in China in 2019

2 January 2019 | Peter Peverelli

just-food's China columnist Peter Peverelli outlines four product trends food companies doing business in the country - or wanting to do business there - should bear in mind as we enter 2019. ... read more


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