Advertising & labelling: Latest news and analysis articles

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Brands can adapt to sea change in US food

As the US FMCG sector witnesses the biggest change in consumer habits in a generation, some argue brands are becoming less important. Howeve...

London Mayor's bold plan on ads should be welcomed

How the owners of food and drink high in fat, salt or sugar advertise their products has long been a contentious issue in the UK, with campa...

FMCG digital strategy in UK - hot topics

We know the digital sphere is having a profound impact on consumers but how can the food industry shape their businesses to capitalise? At t...

How will brands engage in post-trust era?

The latest Edelman Trust Barometer found levels of trust in the US general population have declined by the largest margin the survey has eve...

Latest Interviews

"I couldn't let that issue go" - Kind CEO Daniel Lubetzky reflects on FDA's labelling U-turn - interview 31 May 2016

Dean Best

US snacks maker Kind LLC has been one of the country's most successful challenger brands in recent years, with its products eating into the sales of larger, more-established competitors amid growing demand for simpler, less processed foods. Last year, the US Food and Drug Administration claimed Kind was breaching rules on content claims by putting the word 'healthy' on its bars, as the products contained higher-than-permitted levels of saturated fat, principally due to the nuts in the recipes. Kind changed its packaging but started work on challenging the FDA's decision. Earlier this month, after discussions with Kind, the FDA relented. Dean Best spoke to Kind CEO Lubetzky about the episode.


Danone looks to "reconnect" Danonino and consumers – interview  25 May 2016

Katy Askew

For French dairy group Danone, improving the performance of its global dairy business and transforming it to a growth platform is a priority. As part of this drive, the company has launched an international marketing campaign for its Danonino yoghurt brand. Patricia Oliva, the global marketing director for Danonino, spoke to just-food about how the brand hopes to strike a unique chord with consumers.

Latest News

Danone to use Nutri-Score nutrition labels in Germany 19 Jun 18

Dean Best

Danone is to put the Nutri-Score nutrition labels being used by some manufacturers and retailers in France on products it sells over the border in Germany next year.


US FDA to meet to discuss rules on 'lab' meat 18 Jun 18

Dean Best

The US Food and Drug Administration is to convene a public meeting next month to discuss the possible regulation of "cultured" protein products.


UK government 'to launch new anti-obesity measures' 29 May 18

Andy Coyne

The UK government is reportedly planning to introduce a raft of tough anti-obesity measures.


EC acts to tackle origin of ingredients labelling issue 29 May 18

Andy Coyne

The European Commission has announced it is to adopt new rules on the labelling origin of primary ingredients in food.


Russia plots launch of traffic-light nutrition labels 15 May 18

Eugene Vorotnikov

Food products with colour-coded packaging about the sugar, salt and fat content could soon appear on the shelves of Russian retail stores, according to draft voluntary regulations written by the country's consumer watchdog.


US proposals for GMO labels spark questions 8 May 18

Dean Best

The US government has issued its proposals for how to label food containing genetically-modified ingredients.

Latest blogs

just-food closed on Monday 28 May 25 May 18

Dean Best

This coming Monday (28 May) is the second of the UK's two public holidays in May and just-food will be downing tools to dodge the rain showers and - hopefully - enjoy some sunshine.


What does Gen Z want from brands? IRI presents its view 19 Apr 18

Dean Best

Industry watchers IRI has published the findings of two studies in the US they claim can give an insight into the shopping patterns of those aged 21 and under - Gen Z.



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