Cereal: Latest news and analysis articles

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Big Food's VC-style funds: the investments so far

Kraft Heinz is the latest food major to have used its in-house venture-capital unit to invest in an up-and-coming firm in a niche area....

What’s next after Post, TreeHouse end cereal deal?

Post Holdings and TreeHouse Foods have called time on their proposed breakfast-cereal transaction amid opposition from US competition offici...

US food companies need to do more on obesity

US columnist Victor Martino kicks off 2020 digging into new forecasts on the rate of obesity in the country. And he has a message for indust...

Who fared well (and not so well) in 2019?

just-food looks back at the companies who made the headlines for the right – and wrong – reasons in 2019....

Latest Interviews

"Our biggest competition is cereal, ready meals and sandwiches" - Huel CEO James McMaster on his functional food brand's prospects 12 Aug 2019

Andy Coyne

Andy Coyne speaks to James McMaster, CEO of UK-based meal replacement brand Huel, about where the direct-to-consumer business is heading.


"We will see a large number of new brands emerging" - DSG Consumer Partners' Deepak Shahdadpuri on how India's FMCG market is opening up 7 Mar 2019

Dean Best

India is seeing similar changes to consumer habits as western countries. Investor Deepak Shahdadpuri talks about his deals in India and how he sees the market developing.

Latest News

New products - Nestle's plant-based sausages hit Europe, US; Turkey giant Butterball moves into meat snacks; Danone debuts simple ingredient yogurts; Hershey's Krave in new segment 17 Jan 20

just-food.com

New product launches that caught the eye this week include a new milk chocolate KitKat variant from Nestlé and dairy-free ice cream from Alden's Organic.


New UK agricultural bill aims to protect farmers, food security and environment post-Brexit 16 Jan 20

Simon Harvey

A new landmark agricultural bill for the UK was brought before the country's Parliament today (16 January).


Progress made on ending trade war as US, China sign "phase-one" deal 16 Jan 20

Simon Harvey

The US and China have signed "phase one" of a trade deal in which both countries have made concessions to bring an end to a long-running trade war.


Nestle to commit billions to recycled plastic packaging venture 16 Jan 20

Andy Coyne

Switzerland-based food and beverage giant Nestlé is to invest billions of dollars in a recycled plastic packaging venture.


PepsiCo to fight "severe" climate change threat with US renewables switch 15 Jan 20

Andy Morton

The new decade will be "critical for the future of our planet's health", according to PepsiCo's CEO, as the company announced plans to move to 100% renewable electricity in the US.


German food start-up Lizza sells majority stake to local conglomerate Cremer 14 Jan 20

Andy Coyne

Lizza, a German start-up focusing on low-carb dough products, has sold a majority stake in the business to a local conglomerate.



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