Blog: Dean BestCadbury salmonella claims just won't go away

Dean Best | 15 June 2007

The salmonella scandal that has engulfed Cadbury Schweppes in the last year looks set to roll on – despite the UK confectioner today (15 June) admitting its guilt over the outbreak.

A second local authority has brought charges against Cadbury over the state of one of the company’s factories.

Herefordshire Council has summonsed Cadbury over the alleged role that a plant in the county may have played in the outbreak, which led to the company recalling a whopping 1m bars of chocolate last year.

The charges mean Cadbury will again appear in court with next month. Today, the company was in the dock in the city of Birmingham and pleaded guilty to three breaches of UK food regulations.

It is likely that Cadbury hoped the admission in Birmingham would help bring a swift end to the salmonella scandal, which has cost it around GBP30m (US$59.3m) and dented consumer confidence in the company.

Risk managers in food and drink companies up and down the land see such contaminations as one of the biggest threats to a company’s reputation.

The second set of accusations could further erode trust in one of the UK’s best-loved companies and brands.




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