Blog: Dean BestHain Celestial's new challenge in the UK

Dean Best | 25 October 2011

Hain Celestial today (25 October) confirmed speculation that it could buy UK chilled foods firm Daniels Group by announcing a US$230m deal for the New Covent Garden soup maker.

The US company has added New Covent Garden and desserts brand Farmhouse Fare to a product line-up that includes the Linda McCartney meat-free range.

In typically confident fashion, Hain Celestial president and CEO Irwin Simon said the acquisition would create a "powerhouse" in the UK chilled and frozen food sector.

Certainly, New Covent Garden is a well-known brand of chilled soups but it has faced some tough competition and was relaunched two months ago in a bid to revitalise sales.

The likes of Tesco and Morrisons have also recently revamped their own-label chilled soup ranges and the category can be driven by promotions.

Hain Celestial, which has had an up-and-down time in the UK, could have another challenge on its hands.


BLOG

If Kraft Heinz passed on Pinnacle, it should do so with Campbell

It's almost 18 months since Unilever rebuffed Kraft Heinz and, ever since, the rumour mill has spun over where the US manufacturer could look next. It's been reported today (2 August) the ketchup make...

BLOG

Maybe Trump is finding trade wars aren’t so easy to win

In March, a day after issuing stiff tariffs on imports of steel and aluminium, Donald Trump took to Twitter to give his verdict on trade disputes. Four months later, it looks as though Trump's confide...

BLOG

Upfield Foods, home to ex-Unilever spreads assets, makes notable appointment

UK food-industry veteran David Salkeld is to take a senior position at Upfield Foods, the newly-instituted business that is home to Unilever's former spreads assets....

BLOG

Nature's Path quits US organic trade body in "protest"

The Organic Trade Association, which represents the organic industry in the US, has seen a high-profile member quit the organisation, taking a swipe at the body's stance on policy issues....



Forgot your password?