Blog: Dean BestHungry for votes?

Dean Best | 9 April 2010

Election fever has got the UK in its sweaty grip and, in the early days of campaigning, the leaders of the governing Labour Party and the main Opposition party the Conservatives have got out the soapbox at two of the UK's best-known food and drink companies.

First, Prime Minister Gordon Brown visited the London HQ of smoothie maker Innocent Drinks, a company that carries a quote from 1980s boxer Barry McGuigan "Tough times don't last but tough people do" on its walls. Perhaps Gordon should have drafted in the Ulsterman as speech-writer.

Next up, Conservative leader David Cameron headed north to the Bolton HQ of bakery business Warburtons.

Cameron, leading by varying degrees in the polls (depending on the pollster), kicked off his speech with a bread joke, according to The Times.

As The Times reported: "Mr Cameron bravely began with a bread joke, which flatly declined to rise to the occasion. Standing in front of a vast wall of freshly baked medium sliced white, he announced: 'I’m going to start with an admission. I’m a bit of traitor. Here I am at a bakery. The thing is the other day I went out and bought my own breadmaker.' There was an audible hiss."

Perhaps Cameron had drafted in Ulster comic Frank Carson to write his gags.

And there's more? With another 27 days of campaigning, there surely will be.

gordon-brown

david-cameron

Sectors: Retailers

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