Blog: Kraft tightens up on trans fats

Catherine Sleep | 25 July 2003

Hugh Westbrook, a longstanding correspondent who recently did us a feature on trans fat labelling confusion, reported back today that Kraft has sorted out the message on its Nabisco website.

The sentence with which he really took issue about saturated fats has been removed and has now been replaced with:

'A comprehensive National Academy of Sciences (NAS) study concluded that trans fat raises LDL blood cholesterol (so-called bad cholesterol) which is directly linked to increased risk of coronary heart disease'.

This is much more accurate. Hugh asked Kraft when they were going to change it and although he had no reply, the company was obviously spurred into action. Maybe Hugh’s article had something to do with that? We like to think so, anyway.

Kraft's website


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