Blog: M is for moderation

Catherine Sleep | 12 April 2005

Sesame Street’s Cookie Monster is to cut down on his favourite food as producers of the US children’s TV show seek to promote healthier lifestyles. However, rather than going on a diet or eating healthier versions of the biscuits, the blue-furred puppet will tell viewers that “a cookie is a sometimes food”. The team behind the show say the Cookie Monster is being taught moderation and will also be broadening his eating habits.

The move is part of a plan to include messages about healthy eating and physical activity in each episode of the new series of Sesame Street, as America battles with high levels of childhood obesity.

Cookie Monster curbs cookie habit


BLOG

UK regulator shines light on Amazon's Deliveroo investment

Amazon's move to invest in UK food-delivery business Deliveroo caught the eye when it was announced in May – but it’s also attracted the attention of the country’s competition regulator....

BLOG

Amazon tries again in UK food delivery

Perhaps today's most eye-catching corporate food story here in the UK is Amazon's decision to invest in food-delivery business Deliveroo....



Forgot your password?