Blog: Maria Sharapova launches sweet business

Chris Mercer | 7 September 2012

Move over Haribo, because tennis ace Maria Sharapova is launching her own sweet range.
Named 'Sugarpova', a brand that looks mildly witty at first glance but, on reflection, is really a bit naff, the sweets range was being flaunted on CNN this week.
In an interview necessarily of very little substance, we learnt that Sharapova has always liked sweets and has always wanted her own business. That's why she's invested in sweets.
There's a tennis ball sweet, a bear sweet and a lips-shaped sweet, according to reports.
And why not, I suppose. Some of the money is going to charity, and at least she's not following the predictable route of launching a wine brand.


BLOG

UK regulator shines light on Amazon's Deliveroo investment

Amazon's move to invest in UK food-delivery business Deliveroo caught the eye when it was announced in May – but it’s also attracted the attention of the country’s competition regulator....

BLOG

Amazon tries again in UK food delivery

Perhaps today's most eye-catching corporate food story here in the UK is Amazon's decision to invest in food-delivery business Deliveroo....



Forgot your password?