Blog: Online boom

Catherine Sleep | 8 March 2006

A new survey shows that women are increasingly shunning the high street in favour of online shopping. “Why should this apply to women more than men?” I hear you ask. As a member of the demographic group in question, allow me to enlighten you.

A primary advantage to online shopping is that it lets you multitask, which for working mums is crucial. You can have washing in the machine, dinner in the oven and the baby asleep upstairs while you plug your shopping list into your computer. Okay, men juggle too, but for better or worse it's more often women when it comes to shopping.

Sometimes we want to hit the shops and see products first hand but more and more we're prepared to buy remotely. After all, if you have one hour to do the shopping, and it's mundane repeat purchases, and it's the end of a busy day... which would you rather do? Up and out to Tesco or lounge around with your laptop and a nice glass of red in front of Desperate Housewives? Bricks and mortar don’t stand a chance.

But it will only work if the website in question is robust and user-friendly, and more importantly the delivery and customer service must be as slick as the interface. Otherwise you just postpone the pain.

Ditching the checkout queue


BLOG

just-food closed on Monday 28 May

This coming Monday (28 May) is the second of the UK's two public holidays in May and just-food will be downing tools to dodge the rain showers and - hopefully - enjoy some sunshine....

BLOG

Campbell hires from outside for key US soup role

Campbell Soup Co. has brought in an executive from outside the food industry to lead its domestic soup business, a division still central to the US giant and one still seeing sales decline....

BLOG

One in, one out at Moy Park

Interesting news crossed our desk this morning about former Greencore Group US head Chris Kirke becoming the new president of Northern Ireland-based poultry and prepared food group Moy Park....



Forgot your password?