Blog: Two new whole grain ‘white’ breads hit the market

Catherine Sleep | 19 July 2005

Two new whole grain ‘white’ breads hit the market

It must be a trend. Sara Lee and IBC have both announced new white breads which claim the health advantages of whole grain bread.

Sara Lee has market research statistics to show why it has brought out the new product. To see why, click on the link:

Chris Lyddon

News Editor, just-food.com

Sara Lee introduces white bread made with whole grain


BLOG

Could Nestle be weighing up major M&A move outside food?

Pfizer has this week announced it is reviewing the options it has for its consumer healthcare business. Might Nestle be interested?...

BLOG

Lots of chatter about grocery M&A on both sides of pond

The last 24 hours or so have seen possible M&A deals among some of the biggest names in food retail speculated on both sides of the Atlantic....

just-food homepage



Forgot your password?