Blog: Vertical challenges

Catherine Sleep | 7 March 2006

Retail space is a precious commodity and must be used prudently. This means many grocers stack shelves rather too high for their more petite customers. They then fail to provide step stools on health and safety grounds – as if there were anything healthy or safe about customers prancing around, arms flailing, trying to knock top-shelf products to within their reach.

In attempting to maximise the product range available in any aisle, grocers have effectively made some products unavailable to all but the tallest shoppers. This is self-defeating, particularly in a world were consumers are undeniably getting wider, but not taller. Sometimes one is fortunate and spies a tall and kindly-looking person who obligingly reaches top-shelf items down for one, but often the only fellow shoppers in sight are clearly busy, unapproachable or uselessly short.

People, we need a solution. Product presentation and availability are important, but so is accessibility. The little people matter too, you know.

Readers of Caroline Mayer’s consumer blog on washingtonpost.com are seething


BLOG

UK consumers to cut back on fruit and veg - and point to Brexit, study says

Whatever your view on Brexit, a piece of research issued today (18 July) in the UK on fruit and veg consumption will likely unite more of you than last year's divisive vote....

BLOG

Cyber attack - another wake-up call for business

A month after an international cyber attack hit entities including the UK's National Health Service and Spanish telecoms giant Telefonica, another has caused havoc around the world, affecting business...

BLOG

A bad fortnight for self-regulation

Recent events in Canada, Brussels and the UK suggest the task of defending self-regulation as the best way to prevent the commercial activities by food companies from exacerbating childhood obesity is...

just-food homepage



Forgot your password?