US confectionery company Brown and Haley is to introduce a new flavour to rival its popular Almond Roca confectionery product.


Almond Roca, which is made of almonds, toffee and chocolate, was first launched in 1923, and the new Cashew Roca is the first new flavour to be introduced by the company, reported Reuters. Cashew Roca will be sold in blue tin foil wrappers, rather than the gold-coloured foil wrappers of Almond Roca.


Pierson Clair, chief executive of Brown and Haley, said the company had considered other nuts for the new product, but had no plans at the moment to introduce a third flavour.

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now