Danish food and nutrition group East Asiatic Company (EAC) has said that it has increased its share of the nutrition market in China.
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The company said new market data from A.C. Nielsen indicates that the EAC-owned International Nutrition Company’s (INC’s) market share is developing positively throughout China.
INC is the biggest and most profitable business unit within EAC Nutrition and reported net sales of US$115m in 2003 following years of consistent double-digit growth.
EAC said that in the Shanghai region, INC’s overall share of the milk-powder based nutrition market grew by nine percentage points from February to June and stood close to 44%.
In the four city regions of Shanghai, Chengdu, Beijing and Guangzhou, INC’s overall market share stood at 26.7% in June, up 1.3 percentage points from full-year 2003.
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By GlobalData
