Belgian chocolate maker Guylian has confirmed plans to invest EUR6.8m (US$7.5m) this year to expand its production capabilities at its facility in Sint-Niklaas, Belgium.

Guylian, famed for its “sea shell” chocolates, said yesterday (28 June) that the investment will help finance an expansion of its production by mid-2017 “in anticipation of new trends and to expand into new segments internationally”.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Guylian, which exports its products to 120 countries, said it plans to launch additional products later this year – following its recent launch of four new flavours in its “sea horse” selection of chocolates.

Guylian MD Mieke Callebaut said: “Guylian was founded in Sint-Niklaas and all Guylian chocolate, which is sold worldwide, is made here by our master chocolatiers. Belgian chocolate is synonymous with premium quality and exceptional taste. To us, that means keeping the entire production on Belgian soil.”

A spokesperson for Guylian told just-food last February that the firm, which was acquired by South Korean conglomerate Lotte Corp. in 2008, was planning a new production line that “will answer global trends and new market segments”.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now