US fastfood chain Wendy’s has begun a trial menu offering of meals for customers who are following reduced-carbohydrate diets.


Customers had previously been able to ask for a cheeseburger or a grilled chicken sandwich without the bread bun, but now the company has decided to actively promote bunless sandwiches for the first time.


As part of the test beginning this week, customers at 248 Wendy’s restaurants in six US markets will be able to order new “Meals for Carb Counters”.


These meals feature either a cheeseburger or grilled chicken breast on Romaine lettuce, topped with slices of tomato and red onion, with a Caesar side salad and a medium Diet Coke. The entire cheeseburger meal has six grams of carbs, while the grilled chicken meal has eight, Wendy’s said.


 

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now