Self-confessed “moaning-faced git” Douglas McKinlay has been barred from his local Greenock branch of Safeway, after the supermarket giant tired of his price-related complaints.


The Scottish father of two from Port Glasgow first got the complaining bug after he was being signed off from his job on long-term sick leave. “I bought doughnuts from [now-defunct grocery chain] William Low’s for a party,” he explained to the Sunday Mail: “I was overcharged by 2p but the manager gave me £20 worth of cakes as an apology.”


He has since made 29 complaints about various stores to Trading Standards. His last complaint concerned a promotion on the price of petrol, which he claimed was unsatisfactory. Most moans involve confusing pricing on displays and many have been upheld by Trading Standards.


McKinlay insists that his actions are those of a consumer champion, standing up against the notion of a “rip-off Britain”. “People are being ripped off and all I’m doing is making a stand for myself,” he said: “Supermarkets make big promises all the time. They tell you ‘money back guaranteed’ or ‘find this product cheaper anywhere else and we’ll refund the difference.”


“I only shop [in Safeway] for special offers”, he added: “The Tesco Value range is best for regular products and they have a better refunds policy, too.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.