US cereal maker Kellogg has announced the introduction of Cheez-It Fiesta cheese crackers.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The new triangular shaped crispy crackers are available in two flavours, Cheesy Taco and Cheddar Nacho.


“Cheez-It Fiesta’s unique taste and fun new shape make the new flavours perfect for many occasions,” said Jenny Taylor-Enochson, Kellogg’s senior director of marketing communications. “Consumers can create their own ‘Fiesta’ any time they want – anywhere they are.”


The Cheez-It Fiesta snack crackers expand the Cheez-It line, joining existing varieties that include Cheez-It Cheddar Jack crackers, Cheez-It White Cheddar crackers, and Cheez-It Twisterz in Cheddar & More Cheddar and Hot Wings & Cheesy Blue.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now