UK: Kellogg puts health high on new product agenda
This summer’s launch of Kellogg’s new All Bran Crunchie Oat Bakes demonstrates the company’s commitment to providing consumers with new healthy cereal options, a spokesperson told just-food.
This summer’s launch of Kellogg’s new All Bran Crunchie Oat Bakes demonstrates the company’s commitment to providing consumers with new healthy cereal options, a spokesperson told just-food.
The All Bran Crunchie Oat Bakes are “a cereal which delivers high fibre without compromising on taste,” the Kellogg representative commented. “It is due to be launched in July and will be supported with TV and sampling activity.”
“Kellogg is committed to developing healthy new products,” the spokesperson added.
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suitedelivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.
