Austrian sausage maker Schirnhofer has thrown its hat into the ring to buy the local Zielpunkt and Plus stores owned by German conglomerate Tengelmann.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Schirnhofer confirmed its interest to just-food today (22 November) with a spokesperson revealing that the company is in talks with Tengelmann.


Tengelmann is reviewing its network of Plus discount stores throughout Europe. Last week, the company, which also owns US retailer A&P, sold control of its German Plus stores to retail giant Edeka.


Edeka, which will become Europe’s fourth-largest food retailer once its German deal with Tengelmann is finalized, has also been linked with a move for the Plus stores in Austria. Officials at Edeka could not be reached for immediate comment.


For its part, Tengelmann admitted it is in talks with potential partners over the future of its Plus network in Europe but declined to comment specifically on its Austrian business.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

“We are holding negotiations with potential co-operation partners in all other countries in which Plus is represented, in order to be able to further develop Plus strategically – and thus ensure the long-term success of the company,” a Tengelmann spokesperson told just-food.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact