THAILAND: Dunkin Donuts aims to boost sales by 20% in 2001
US fastfood chain Dunkin Donuts aims to open another 25 new outlets during 2001 to boost its 198 branches in Thailand, boosting sales by 15% to 20%. The chain’s focus on the Thai market is further shown by its decision to install the first digital menu board in the world in its Siam Square outlet.
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