Frozen food sales in the UK have risen by over 3% in the UK, according to The British Frozen Food Federation.
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According to data compiled by research company TNS, the market grew by 3.4% in the year to 9 September.
“Remarkably, in a difficult year for retailers, frozen is growing from strength to strength as growth has accelerated from 1.7% to 2.8% and now hitting 3.4% year-over-year growth,” the BFFF said.
However, the BFFF reported that the ice cream sector, which had been showing growth for the last five quarters, experienced a 1.6% downturn year-on-year as a result of the poor summer weather.
Apart from that, the BFFF said “virtually every category” in the sector was showing “substantial growth year over year”.
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By GlobalDataThe fastest rise was observed in potato products, which surged by 9.9%, followed by frozen fish with growth of 8.7%. Sales of meat and poultry products rose by 6.9%, while confectionery and desserts grew by 5.5%.
