Tunisian food industry consortium GIAN-Poulina has won a tender to acquire state-owned retail chain Le Magasin Général.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The consortium has paid an estimated TND70m (US$54.7m) to buy the state’s 76.31% shareholding in the chain.


The group beat off competition from four other groups including one from Mabrouk, the local partner of French chains Monoprix and Géant.


Dating back to the 1920’s and Tunisia’s oldest retail chain, Le Magasin Général has close to 50 outlets covering 22 of the country’s 24 administrative districts.


Quoted on the Tunis stock exchange since 1999, the company has an annual turnover of TND100m.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact