Plum Organics has launched a portable pouch that it claims naturally preserves flavours and freshness without using additives or preservatives.
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Plum Organics said it is the first to launch this baby food format in the US. The line is available in six varities: sweet potato, corn & apple; spinach, peas & pear; pumpkin & banana; pear & mango; peach, apricot & banana; and apple & carrot.
The line is available online at Babiesrus.com, Babies R Us and Toys R Us locations across the US for a suggested retail price of US$1.29.
“Plum Organics Baby Food Pouches serve those families that are constantly on-the-go,” said Gigi Lee Chang, founder of Plum Organics. “I see this innovative packaging as a great, modern alternative to traditional glass jars. As parents, we need flexibility and convenience, and the re-sealable, soft-sided pouch allows you to serve as much as you need and toss in your bag without the mess.
“The unique pouch preserves the freshness of the meals and allows for a much lower cooking time than traditional jarred baby food. This ensures babies still get the nutritious meal they need without sacrificing the taste of real flavours that will start them on a lifetime of healthy eating.”
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By GlobalDataPlum Organics Baby Pouches are blends of USDA organic baby food made with 100% fruits and vegetables with no added sugar, juice, concentrates, colours or flavours, the company said.
