UK supermarket giant Safeway is on the look out for a new commercial director for non-foods following the initial success of the company’s first hypermarket in Plymstock, Devon.
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Safeway is placing increasing emphasis on building its non food offer, although a spokesman admitted to Retail Week that it would take more time to see if the success of the Plymstock stock would last: “Sales have been brilliant at Plymstock, but you cannot judge a store after three or four months. You have got to give it 18 months to two years.”
If this proves the sales potential of Safeway’s non food offering, the company plans to open 50 hypermarkets in the UK.
Shena MacDonald, the previous non-foods director, left on maternity leave a few months ago and recently revealed that her return to the workplace in June will see her defect to Argos Additions retailer.
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By GlobalData
