South African consumer goods group Tiger Brands has remained silent on reports it is continuing to pursue its proposed offer for smaller rival AVI, despite AVI’s board rebuffing the proposal.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Earlier this month, Tiger indicated that it is considering making a cash and share offer for AVI of ZAR24 per share, implying a total equity value for AVI of ZAR8bn (US$793.6m).


In response, AVI’s board said in a statement that it was “unconvinced” by the “commercial merits” of the proposed offer.


“The board is of the view that any potential offer must adequately represent the future prospects of the company and be accompanied by a 100% cash underpin supported by a confirmation of funding,” AVI’s board said.


However, reports have suggested that Tiger is continuing to pursue the acquisition and has begun soliciting AVI’s shareholders.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

When contacted by just-food, a spokesperson for Tiger said that the company was unable to comment on these reports.


“There is no formal deal on the table as yet,” the spokesperson said.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact