Premier Foods today (18 November) confirmed that it has rejected an approach from rival UK food group United Biscuits for its Mr Kipling brand.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Speaking to just-food, a spokesperson for the company said that Premier received a GBP250m (US$370.2m) offer for the brand.


However, Premier chief executive Robert Schofield rebuffed the bid from the private equity-owned UB.


With GBP1.7bn of debt, Premier is coming under increasing pressure to improve its balance sheet.


In a trading update released this morning, Premier said that it has secured a new lending deal with its backers while discussions with its lenders on reducing debt levels remain ongoing. However, the company also announced that it would suspend dividend payments until debt is reduced.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

“The board has determined not to pay the 2008 interim dividend and will consider the future dividend policy as part of the long term capital structure review but it is the board’s intention to resume dividend payments when debt levels permit,” Premier chairman David Kappler said.
 
It is understood that UB is now mulling the option of approaching banks or shareholders with an offer directly. The company was unavailable for comment as just-food went to press.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now