Belgium-based retailer Delhaize has bought two stores in Romania from the Primavera supermarket chain.

The company confirmed to just-food today (14 December) that it had purchased the stores located in Bucharest and Pitesti. However, the acquisition is currently pending approval from the competition authorities.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

A spokesperson for Delhaize said the reason for the purchase was for expansion purposes.

“Romania is a very important market for us, we have not made it a secret that the country is one of our growth markets,” the spokesperson said.

Delhaize currently has 64 stores in Romania, excluding the two pending approval. It bought four Bucharest supermarkets operated under the Prodas Holding Supermarket banner in March last year through the Belgian retailer’s local subsidiary, Mega Image.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact