Procter & Gamble is allowing consumers to customise their own Pringles tube with the launch of a new feature on the brand’s website.
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Pringles Can Creator features on the Pringles website and offers consumers an opportunity to design a unique can, and for each one purchased, the company will make a US$1 donation to Children’s Miracle Network.
“Pringles is all about sharing fun times and the Can Creator was designed to express this and give our consumers a new way to enjoy and share Pringles,” said Pringles’ Douwe Bergsma.
The Pringles Can Creator is available from 27 October until 30 June 2009.
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