Finland has confirmed that its anti-inflation strategy, to be launched in 2009, includes a provision to lower VAT on food from the present rate of 17% to 12%.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Moreover, the Ministry of Agriculture and Forestry (MAF), is proposing to introduce a consumer-friendly transparent pricing system, where the VAT rate for various goods is calculated at the “cash-register” rather than incorporated into the product’s end-price.


“What we are considering is that all foods would display a price label that will show two cost figures. This label would include the price of an item of food excluding VAT, and the VAT charged on that particular item of food. Such a system makes it clear to the consumer how taxes affect a product’s final price,” said Sirkka Antilla, Agriculture and Forestry Minister.


The introduction of the proposed pricing system could coincide with the launch of the new lower VAT system.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact