ConAgra Foods is expanding its Orville Redenbacher’s popcorn range in Canada with the launch of a Spicy Nacho-flavoured line.

“Two thirds of Canadians feel that a variety of flavours is a key consideration when choosing a snack, according to a recent poll by Angus Reid Strategies commissioned on behalf of Orville Redenbacher’s,” the company said today (17 June).

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Orville Redenbacher’s is also rolling out new packaging for all of its microwavable popcorn products.

Popcorn such as Buttery and Select White will remain in red packages, while lighter options like Smart Pop! will be available in green packages. New flavoured popcorn, like Spicy Nacho and Flavour Shakers, will be in yellow packages.

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