France’s leading manufacturer of own-brand biscuits Biscuit Poult has been put up for sale by its owner, private-equity group LBO France, a market source told just-food.

Poult, which employs around 750 staff and produces a total of 15 different biscuit lines from five plants in France, recording an annual output of 64,000 tonnes, the equivalent of 330m packets.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The Toulouse-based group makes biscuits on behalf of all of France’s leading supermarket retailers, with the exception of Intermarche.

Founded in 1883, Biscuits Poult doubled its size with the acquisition of Panier Tanguy in 2005, becoming France’s second-biggest biscuit producer behind Lu, with annual sales of EUR125m (US$166.8m).

Poult was purchased by LBO France from holding company Invus in 2006. In 2008, it acquired Rougier, a specialist producer of cookies and breakfast biscuits.

Reflecting its ambitions on the European front, Poult is reported to be in talks to buy a Polish company with an annual turnover of EUR50m.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

 

 

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now