UK retailer Sainsbury’s has expanded its ‘Be Good to Yourself’ range with the addition of 30 products.
The expanded lines will be rolling out across the UK until March and include ready meals, lunchtime snacks, bakery and chilled desserts, the retailer said today (27 January).
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In addition, the retailer said all existing products in the range will be “revamped” in a bid to “taste and look better”.
The additional products however, will have 30% less fat than the supermarket’s standard equivalent product or 3% less fat overall, Sainsbury’s said.
Desserts include; Mango & Passion Fruit Dessert, Blueberry Muffins and Raspberry Pannacotta.
Meals include; Chicken & Mushroom Pie, Singapore Noodles, Prawn Primavera and Spanish Chicken, while snacks include; Chicken Tikka Sandwich and Sweet Chilli Cassava Oriental Snacks launching in March.
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