Economic uncertainty and the prospect of lower food inflation has led Swedish retailer Axfood to only target flat operating profit in 2012.

Axfood, which saw cost control boost profits last year, faces continued uncertain trading conditions in the months ahead, president and CEO Anders Strålman said.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

“Indications are strong that the Swedish economy and consumption are slowing and that the turbulence in Europe is creating uncertainty among households,” Strålman said. “At the same time, we believe that food inflation will be low and likely will not exceed 1%. In addition, union negotiations on new pay agreements are scheduled for the spring, with an uncertain outcome.”

Strålman was speaking after Axfood, which owns 237 stores under the Willys, Hemköp and PrisXtra banners, reported a 3% increase in profits for 2011. The retailer, which claims a 20% share of Sweden’s retail market, booked a 3.4% increase in profit after tax to EUR891m (US$1.18bn) despite a 0.4% dip in fourth-quarter earnings.

Operating profit was up 3.4% at EUR322m in 2011, although it slowed in the fourth quarter. Axfood reported a 0.3% increase in operating profit in the last three months of the year.

However, Axfood, which has a franchise partnership with some Hemköp stores and also runs wholesale operations, struggled to generate higher sales from its own outlets.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Its annual consolidated net sales increased 1.6% to EUR34.8bn. Axfood said store sales, which include a contribution from Hemköp franchisees, were up 2%. However, sales from the stores it owned inched up only 0.1% during the year and like-for-like sales from the outlets fell 1.5%.

In the fourth quarter, the growth in Axfood’s consolidated net sales slowed to 0.3%. Store sales grew 5.9% but sales from Axfood’s own stores fell 0.8% and like-for-like sales were down 2.7%.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact