Upmarket UK retailer Waitrose has booked an 11% increase in first-quarter sales, citing its pricing strategy and its online expansion.
The company said sales excluding fuel were up 11.1% for the 13 weeks to 27 April.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Waitrose said its “competitive price position” including the extension of its Brand Price Match comparison scheme helped it win new customers.
“What is so significant about our figures is that the vast majority of our growth has been achieved by an increase in volume sales from our established branches, with just one shop opening so far this financial year,” financial director Tom Athron said.
The retailer added grocery sales via waitrose.com were up over 50% year-on-year.
Click here for the full statement.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
