Dairy Crest has introduced a four-month “price floor” in a bid to offer a “lengthy period of stability” to its farmer suppliers struggling under the knock-on impact of low prices for global dairy commodities.

The UK dairy processor is lowering its March milk price by 1.5 pence per litre but said it would not drop its farmgate milk price again before July. The company claims to be the first UK dairy group to take such a step.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Mike Sheldon, MD of Dairy Crest’s dairies arm, said it was a “crucial move” during a peak period of milk production.

Sheldon said: “During this challenging time for British dairying, Dairy Crest is leading the industry by introducing a price floor until July. We want to provide as much stability and certainty for our supplying farmers as we can. We hope that by the summer markets will have recovered and we can reflect this in our milk price to farmers.”

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact