Fonterra chief Craig Norgate has told the International Dairy Federation (IDF) Conference in Paris that the geographical protection of cheese names was “spiralling into absurdity”.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Several countries in the EU have made moves to prohibit the use of names for cheese produced outside the specific region of origination. Italy wants to outlaw the use of the name parmesan to sell any cheese not produced in Parma, while Greece wants a similar protection for feta.


Dairy manufacturers outside of the EU, such as Fonterra, argue that names such as feta, cheddar, parmesan and emmental are established as generic product terms, and no longer refer simply to the cheeses produced in those geographical areas. Norgate rejected the idea that the name cheddar could only be used for cheese produced within the vicinity of the English town of Cheddar as absurd and unrealistic.


Norgate also said that the IDF World Trade Organisation should hold a debate about so-called “new issues” – from sustainable development to food safety, reported New Zealand Press Association.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact