Pasha Brands, a Vancouver, Canada-based cannabis business, has acquired the local cannabis bakery brand Baked Edibles.
Financial details have not been disclosed.
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The move comes as rules around the sale of cannabis-based products in Canada are becoming more relaxed.
Earlier this year, Canada’s federal government announced regulations which will further liberalise the rules around the sale of cannabis products, classifying them into three groups: edible cannabis, cannabis extracts and cannabis topicals.
It will formally introduce its rules on 17 October.
Under previous ownership, from its base in Victoria, Baked Edibles supplied cannabis-based edibles, cannabis oils, capsules, and topicals to the Canadian market beginning in 2015, following the R v. Smith Supreme Court ruling, which declared the legal right to possess cannabis derivatives for medical purposes.
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By GlobalDataPasha described Baked Edibles as “an iconic pre-legalisation brand that served Canadians for years and will now take its place among leading edible brands in the regulated market”.
It said it will rework Baked Edibles’ product line-up to better suit Health Canada’s forthcoming amendments to the Cannabis Act, while “maintaining the Baked Edibles spirit by utilising existing recipes and using high quality ingredients”.
Jason Longden, CEO of Pasha, said: “This is a natural fit for Pasha and exemplifies our approach to bringing authentic cannabis brands into the legal marketplace.
“Baked Edibles has been a force in the Canadian cannabis industry and has inarguably set the standard of what high quality edibles should be. With Health Canada regulations for edibles and consumables anticipated in the coming months, we look forward to further developing our product offering.”
Pasha describes itself as a “vertically integrated, prohibition-era brand house firmly rooted in BC [British Columbia]’s craft cannabis industry”.
It suggests it is “uniquely positioned in the new legal cannabis market through its network of hundreds of craft cannabis suppliers under the Pasha umbrella”.
