UK potato supplier Albert Bartlett has acquired the plant in Norfolk where Heinz manufactured Aunt Bessie's products but which the US food giant closed earlier this year.

The company has snapped up the site in Westwick, which Heinz decided to shut after the end of its contract with Aunt Bessie's brand owner William Jackson Food Group to produce frozen potato lines.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Albert Bartlett confirmed the deal, struck for an undisclosed sum.

It is unclear when Albert Bartlett will re-open the site with the company saying no decision had been made. At that point, Albert Bartlett said, it would start recruiting staff. None of the employees who had worked at the factory will automatically switch to Albert Bartlett's employment.

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now