The Campbell Soup Company has completed the sale of its Australian salty snacks brands.


The business, including two production plants and some well-known brands, has been purchased by a group of Australian investors including the senior management of Australian snack group The Real McCoy.


The transaction included the Cheezels, Thins, Tasty Jacks, French Fries, and Kettle Chips brands.


The sale was originally announced at the end of April, when Campbell’s president and CEO Doug Conant said the move would strengthen the company’s “relentless focus” on simple meals, baked snacks and healthy drinks.


The sale “will continue to position Campbell as a high-performing focused food company,” Conant added.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The financial details of the deal have not been disclosed.

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now