Australia’s commercial goat meat industry is now valued at A$35m (US$17.9m), and Australia is the largest exporter of goat meat in the world, as farmers over the last decade have slowly been turning the tables on the animals once viewed as a feral pest.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Furthermore, Jon Hayes, manager of Norvic Food Processing Wodonga, said that all landowners could easily harness the advantages of the feral meat. “Landowners used to regularly go out and shoot their feral goats… now they are mustering them and bringing them here,” he explained to the Herald and Weekly Times: “This change means that we now process 6000 and 8000 goat heads a week.”


Hayes added that producers should now look to creating better quality meat if they are to seize all available market opportunities. “Crossbreeding, combined with proper animal husbandry practices, is giving us, the processor, a better quality and more marketable product…  and as consistency of supply tightens so will returns for farmers.”

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now