Grupo Bimbo is launching a Minions-themed cake range in Iberia. 

The line, which is being produced under licence, features the characters Kevin, Bob and Stuart from the film by Universal Pictures and Illumination Entertainment. 

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The range will include a three-snack pack for EUR1.25 (US$1.34) and a single cake for EUR0.50.

Bimbo has launched a series of products in Spain this year. Last month, the Mexico-based bakery giant rolled out a line of flatbreads called Bimbo Flats

In September, Bimbo announced its Bony branded cake will return to the Spanish market after a social media campaign was launched this summer.

In April, Bimbo introduced spicy snacks brand Takis into the Spanish market. Takis is a brand on sale in the US and Mexico. Bimbo has launched two flavours in Spain: fuego and queso TNT.

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A month earlier, Bimbo launched bagels under the Thomas brand in Spain.

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