Natural and organic food company SunOpta has announced the appointment of current chief operating officer Steve Bromley as its new president and CEO starting next month (1 February).
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He will succeed Jeremy Kendall, who has been the company’s CEO for the past 23 years.
Kendall will remain as chairman of SunOpta and its subsidiary companies and will also be active in strategic planning and business development with the senior management team on a reduced schedule, the company said.
Bromley joined SunOpta in June 2001, and was appointed COO in September 2003, becoming president and COO in January 2005. He was elected a director of the board of directors of Opta Minerals, 70% owned by the SunOpta, in July 2005.
Kendall said: “Steve Bromley has been a wonderful partner for me during this fast growth phase of the company. He is highly regarded by shareholders, employees and suppliers alike and is passionate about our values, our commitment to quality, to the environment and to our people. I firmly believe he is the right person to take SunOpta to the next level of its development.”
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By GlobalDataPrior to joining the company, Bromley spent more than 13 years in the Canadian dairy industry in a wide range of financial and operational roles with both Natrel and Ault Foods.
“I look forward to building on the foundation that Jeremy Kendall has established in his 23 years of leading this company,” said Bromley. “His vision, focus and dedication to building a company with integrity, high ethical standards, and a genuine concern for the environment and the health and well-being of people that consume our products will continue as our guiding principles. I look forward to continuing to work with Jeremy in our respective new roles to prudently grow our business and to enhance shareholder value.”
SunOpta has also announced the appointment of Joseph Riz as executive vice president of SunOpta, with responsibility starting 11 January 2007. Riz has been a member of the board of directors of SunOpta for the past 20 years.
Bromley said: “I am delighted that Joe has agreed to join the SunOpta team. His broad business background and in depth knowledge of our operations will be a great benefit to the company”.
Kendall added: “I have been so fortunate to have had the opportunity to lead SunOpta over the past 23 years and have been privileged to work in a company where my personal values are commensurate with our corporate values. I look forward to contributing in my new role to achieve our vision of $2bn in revenues by 2011.”
