Liangpinpuzi, a Chinese snack retailer, has launched a campaign to attract overseas snack makers to work in partnership with the group. 

The company said that it wants to cater for the growth in demand for international snack items. Liangpinpuzi – or Bestore – operates a 1,710 store-chain and has a presence in online sales, with 37 different online channels. By the end of 2018, the group aims to have over 5,000 stores in China, covering 16 provinces. The group hopes its annual sales income “could break” CNY10bn (US$1.5bn). 

Go deeper with GlobalData

Go deeper with GlobalData

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Currently, international snack sales account for 9% or nearly CNY400m of its annual revenue, Liangpinpuzi revealed. 

The group has opened a “giant display” in New York’s Times Square to reach out to international snack makers. Liangpinpuzi said it wants to “invite the global manufacturers and suppliers of high-quality snacks to jointly develop the Chinese snacks market”. 

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact