Danish Crown has announced it is to axe 121 jobs at a Tulip site in the UK.

Tulip’s Bromborough production site has entered into a period of collective consultation the group announced. 

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The move follows an announcement last October that Tulip had been “unsuccessful in its bid to retain and grow some of its business at the Bromborough site following a recent supplier review with one of its customers”. 

The site produces fresh sausages for retail and UK foodservice customers.

Tulip’s current contract with the customer ends in May after which it will see a phased reduction in production that equates to almost half of total production at Bromborough.

While the group said it “aimed to keep potential job losses to a minimum”, 121 people have been identified as being at risk of redundancy.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Last month Danish Crown announced 430 jobs were at risk at the Tulip cooked meat plant in Bodmin on the back of an operational restructure.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact